Gay man announced as Batwoman’s new writer

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(Photo: flickr.com courtesy of Creative Commons)

(Photo: flickr.com courtesy of Creative Commons)

In an effort to stop accusations of homophobia, the global comic book company has hired an openly gay writer

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Mobile technology in advertising: the best is yet to come

Photo: pixabay.com courtesy Creative Commons)

Photo: pixabay.com courtesy Creative Commons

Jon Mew interview for C21 Media

Jon Mew, the Internet Advertising Bureau’s director of mobile says mobile technology, already used in revolutionary new ways to increase sales, continues to be developed, its real marketing capabilities not yet realized. He also feels lifting limitations caused by present trading barriers like tax and charges would further increase the potential opportunities created by Tech City.

Mad about mobiles

(Photo: outlish.com courtesy Creative Commons)

Photo: outlish.com courtesy Creative Commons

Doug Grinspan interview for C21 Media

Users of mobile phones are becoming addicted to their handsets, claims Doug Grinspan mobile publisher for Global Solutions and Say Media. He explains the ways we now depend on them not merely for sharing information and communicating, but also innovative other uses when we are alone. Grinspan reveals what he feels this relationship will mean for advertisers and publishers.

Why technology is irrelevant

(Photo: en.wikipedia.org courtesy Creative Commons)

Photo: en.wikipedia.org courtesy Creative Commons

Phil Teer interview for C21 Media

Phil Teer, partner and strategy director at Brothers and Sisters, believes now technology is everywhere this makes it virtually irrelevant. Therefore, he feels it becomes more of a tool to help people tell stories and involve them more fully with content and the mobile phone’s geolocation feature could also help change their idea of what they will consider ‘local’.